Are You Not Doing This One Thing?

On a scale from 1 to 7 with seven being a very extroverted personality and 1 being very introverted, where would you rate yourself?

I would call myself a 3.

For example: I don’t mind getting up in front of a group of people and doing something that I know I’m good at, but I find small talk exhausting.

If you’ve read through Starting a Bootcamp Business then you will know that this one trait caused me to lose a lot of clients early on. While I’m all for living a life congreunt with your personality, this was one area that I had to step out of my comfort zone.

Watch the video below to see what I’m talking about and we’ll continue on after.

Now, a story

I was speaking to a trainer the other day (let’s call him Bill) and he was telling me that they had noticed a big drop off over summer.

A bunch of awesome regulars had started disappearing from the sessions.

So I asked him, ‘Have you called these clients to see where they are?’

‘I’ve emailed them’, was the response I got.

‘Why haven’t you called them?’

‘I think they might be on a trip or there is something else I may have forgotten’, Bill replied.

I was starting to see the problem here. Bill thought that by calling his clients he was invading their personal space. So I told him the story that I just told you in the video and then I said,

‘Call them. Stop what your doing and call them right this instant. If you leave it you will just make more excuses for yourself.’

The result

Last week I spoke to Bill and he told me that he doubled his numbers in his Saturday class. One of his clients greeting him by saying, ‘Thank you so much for calling!’.

Regulars also started showing up again at his week day class and he now has dates he can expect his other clients back at bootcamp.

To build a community in your bootcamp your must build relationships. To build relationships you must build trust. To build trust you must show your clients you care.

Who are you putting off calling?

Pick up the phone now and call them.

The other video I was referring too

Watch from the 31 minute mark if you want to skip to how phone calls build trust.

Update to the Tyres and Ropes bonus page

Today I filmed and added 7 new rope exercises and a brand new rope drill for buyers of The Little Bootcamp Book of Tyres and Ropes.

On top of all the stuff you get in the book, this secret buyer’s-only page also has bonus content that I am updating every month or so.

So far it has:

  • A crazy tug of war variation
  • 5 bonus car tyre exercises
  • The 7 bonus rope exercises I added today
  • The brand new rope combo drill
  • A fun drill using your car tyres as obstacles.
  • Notes on attaching weights to ropes

Like I said, this is all on top of the 45 exercises, 13 drills and 10 workout that you get in Tyres and Ropes.

If you own a copy you find out how to access the webpage on page 72 (It Doesn’t End Here) of the manual.

For those who don’t have the book, go grab your copy today to get access.


Invitation: You Are NOT Alone

The World Domination Summit last month left me with two major take aways:

  1. Community is insanely important. Being around like minded people is perhaps one of the most satisfying feelings you can have. Which is why I have made this invitation.
  2. Being brave leads to good things. We need to be brave more often. Which is coming in the following weeks.


Check out he video and then read on below.

Join our Facebook group

Our Facebook group is called BCI: Ask. It’s kind of a silly name but really it means a place for readers of Bootcamp Ideas to go and ask other trainers for help.

Whether your problem is trying to plan some new sessions or how go about hiring a second trainer, there is a lot of knowledge in this group and they are insanely supportive.

Join us.

The Bootcamp Ideas Trainers’ Poem

What I read during the video:

You are a trainer.
You love to help people get fit and discover a different way of living.
You created a bootcamp to help you do this.
You are excited.
You discovered you were now running your own business.
You are a business owner.
You realise you have no idea how to run a business.
You constantly have to make decisions to things you don’t know the right answer for.
You have to know marketing, human resources, accounting and sales.
Let’s not forget coaching and part-time unqualified psychologist too.
You are alone.
You have no boss, no work colleagues, no one to talk to.
You are terrified.

What if I make the wrong decision.
What if no one comes to my class.
What if that client never pays me what they owe me.
What if clients hate my workouts.
What if they aren’t working hard enough.

You are NOT alone.
You are one of many trainers who reads this website.
You are one of many trainers who feels exactly the same as you.

What if everyone loves your class?
What if you had a client whose life you changed?
What if you got to do what you love every day?
What if you just asked for help when you needed it?

My biggest project yet

I have just started re-writing the Little Bootcamp Book of Workouts. This new version is going to be insane.

You guys are going to love it. I’m adding more detail, more workouts, solutions to common training problems and some really great video.

Along with that I have called in some help to assist me with two other projects. One of which will help you do brave things (and me) and another which will involve some quality face to face time and training.

That’s all I can say for now (cue mysterious music).

- Kyle

P.S. I know I missed a few people in my thank you’s. Thank you also Kjell Crowe, Carl Class and Ashlie Pechin.


I’m Calling You Out

“With great power comes great responsibility.” – The Amazing Spiderman #15

First, watch the video then read below.

As you can see I get really animated when I get angry (…not). If I pause a lot while I’m speaking it’s just because this is important to me and I want to make sure I word it the right way.

I could write more about it but for now I just want to leave you with two questions to ask yourself.

How are you going to leave a footprint on the fitness industry? Will you join the quick fix crowd or will you stand up for what is right no matter how scary and unsure that might be?

Why Are My Bootcamp Clients so Flaky?


A few days ago I talked about how to make your clients change. Today I want to talk more specifically about flake-itis. An infection that can kill your business if you are not careful.

One or two flaky clients is normal in all businesses. When most of your clients are missing most of their sessions, then you have a bigger problem.

Check out the video today about the two most common business mistakes that cause this.

Video notes:


If you are loving these videos, then you will love the Bootcamp Ideas mailing list. We’ll send you new workout ideas and business tips each week. Sign up.


Original image: Sander van der Wel



5 Fitness Test Drills and Ideas

Last week I talked all about how to plan your sessions to handle multiple fitness levels. The most accurate way to identify a campers fitness level is to run frequent fitness tests.

Also if you have been reading Bootcamp Ideas for a while then you will also know I’m not a big fan of measuring BMI, body fat or weight.

Just because you can measure something, doesn’t mean that it’s valuable.

That is an easy trap to get into and a dangerous one.

On the other hand fitness testing is very practical, not only for your planning but also for showing clients improvement even if the scale or mirror is trying to tell them otherwise.

There are many different ways to test your clients’ fitness and I’m sure you have your favourite methods (which I would love for you to share below). Here are some one’s that are super easy to implement.

shoes race

Mile Testing

This is a test I hear frequently in the US.

A mile is around 1.6km. By coincidence, back in Australia I used a 1.5km loop to regularly test my clients fitness levels.

Set up: Plot out a route that you can easily explain to your clients. Out to a landmark and back or a loop around your park both work well. MapMyRun is a good tool for measuring how far a course is.

Execution: A simple stop watch is all you need for this. Call out clients times and have them remember the time as they cross the finish line. Then once everyone has completed their run, mark off the run times on a spreadsheet.

Alternative: Instead of always running the same route, plot out a few different routes for variety. For example I had 3 courses. We would rotate through them every 4 months. I used a 1.2km steep hill out and back run, the 1500m run I mentioned about and a 1km loop that featured a nice gradual climb and a steep descent. Clients would run the loop twice for a total of 2km.

Beep Test

I remember participating in the beep test at school. I hated it and now your clients can learn to hate it too.

For those who aren’t aware, the beep test is a 20m shuttle run that gradually increases in speed. You have to keep up with the periodic beep or you are out. Read more.

It is a good way to estimate your clients’ VO2max level.

Set up: You need an accurate way to measure and mark out a 20m distance. Netball courts are great for this – two thirds is approximately 20m. Buy a beep test app for your phone or source a CD. You will then need a way to play it loud enough for everyone to hear.

Execution: Play the test. Clients must not fail meeting a beep two rounds in a row. The can miss one beep but must make it up on the next beep.

If they do fail to make it then they are out and their score is the last completed level.

One Minute Strength Testing

I like to do this with push ups. Not just regular push ups but hand release push ups.

This way it becomes a repeatable test. The depth of the push up is always to the ground and the height of the push up is until arms are extended. The core must be tight, no dancing worms.

Set up: Get everyone lined up in alphabetical order. This will make it quick for you to mark down the reps at the end.

Execution: Set a timer for one minute and go. Have people count their own reps or run the test in two groups with one half of the group doing push ups while the other half counts. Then swap and test the other half.

Alternative: Run the test for 2 minutes instead. This requires a lot more endurance. Also check out Chris Commando’s killer series of one minute tests on the Facebook group.

Cadence Testing

This is a military style test where you actually count out each rep to a cadence.

Example: For push ups it goes 1 – down, 2 – pause at bottom, 3 – up and 4 pause at top before returning back to 1. The 1st and 3rd counts are on the second mark while the 2nd and 4th counts are on the half second. So it takes 2 full seconds to complete the round.

As you can imagine it gets boring (and makes your voice hoarse) pretty quickly counting from 1 to 4 dozens of times in a row so I developed my own version.

I like to do this test with squat jumps.

Set up: Set an interval timer for an unlimited number of 2 second rounds. Make sure you have some way of counting the rounds.

Execution: Clients begin in a squat position. Hips must be at knees or lower (but not resting at the bottom). Every 2 seconds on the beep clients will perform one squat jump before returning to the squat position.

A clients score is the number of rounds she lasts. A client is out when either they can no longer get their feet off the ground during the jump or if they can’t get their hips low enough between reps.

Have them raise a hand when they are out and call out the current round. Collect the score from them afterwards. Watch for people just sticking their ass out and not squatting.

The Squat 3/4 Mile

From Andi Garcia. Thanks to Andi for inspiring this post.

This is an outdoor drill that doesn’t take too much time to complete 5-10 min depending upon fitness level and can be incorporated into any class.  Be sure to do a short warm up prior to doing this drill.

I’m lucky enough to have access to a track, oval in shape and distance around is 1/4 of a mile (therefore 4 laps = 1 mile).

Basically everyone starts with 100 squats and runs 3/4 the way around the track and does more squats deceasing the number of squats by 25 each time.  In the end you’ll end up where you started and have ran around the track 3 times or 3/4 of a mile.

Have everyone start together all at once.

Everyone starts off doing 100 squats, the runs/jogs 3/4 of the way around the track.

At the 3/4 mark, do 75 squats, then run/jog 3/4 the way around again.

This time do 50 squats, then run/jog 3/4 the way around again.

This time do 25 squats, then run 3/4 rhe way around the track.

You will end up right where you started.  For those folks who finish early have them alternate between doing 5 push ups and 10 jumping jacks until everyone has finished.

For fitness testing: Your score will be the time after you have completed your last 3/4 lap.

About Andi: My name is Andi Garcia.  I’ve been a group fitness instructor for about 4 years now.  I teach many different group fitness class, bootcamp being one of them, teaching for my local recreation center.

Now you: How do you test?

What methods do you use for testing your clients’ fitness? Do you do individual tests or set up a drill that must be completed.

I’d love to hear about them, please share in the comments below.


Image: akunamatata