If you want others to be happy, practice compassion. If you want to be happy, practice compassion.
– Dalai Lama
Being a trainer and a business owner is tough.
One of the first things I remember thinking as a brand new trainer was ‘Sh*t, there is a LOT of information out there.’
One website contradicts another and a third contradicts both of them.
Everyone wants to prove that their method is the best. The one magical method to end all other training styles.
Here at Bootcamp Ideas though, we’re not too worried about that.
We don’t really mind what method you choose to train your clients. All we really care about is your attitude, passion and compassion.
Sure if you want some guidance, we’ll give it to you, but no judgment will come through.
The rules below are what we stand for. If you are wondering if Bootcamp Ideas is for you, this is the best way to find out.
1. A deep sense of wanting to help people is what guides our motives.
Need help planning a session?
We got ya.
Got a difficult client that you are dealing with?
Let’s see if we can help.
This is the most important trait of our community.
It’s this attitude which has lead many of us down the personal training and group fitness path and it’s this same quality which makes the Bootcamp Ideas community unlike any other.
“Alone we can do so little; together we can do so much.” – Helen Keller
2. We believe that you should always promote what the body can do over what the body can look like.
We dislike it when companies use unrealistic stock photography on their advertisements.
We hate seeing fear of not fitting in being used to sell fitness.
We cannot stand being another pawn in an industry that is built on shaming people’s body shapes.
In fact we find it downright embarrassing to consider that we are associated with an industry that does.
If you are sick if seeing our industry continuing to go in this direction, welcome aboard.
We choose not to go down that path. Instead we focus out marketing efforts on what your body can do if it’s fit and healthy. We play the long game with out clients, setting them up for a lifetime of success.
3. We love bootcamps because bootcamps are fun.
Bootcamp workouts can vary immensely from session to session. One week of bootcamp workouts can involve retraining the core, epic team challenges, MMA inspired workouts and high intensity strength sessions.
This variety allows us to train our clients through all spectrum of fitness. From triathletes to those who haven’t trained in 20 years.
This variety is what keeps our clients coming back to our sessions, excited for what is in store for them today.
This variety is one thing that makes bootcamps FUN!
Looking for some variety for your bootcamps? Start with our most popular workouts.
4. We love bootcamps because bootcamps are a reflection of the trainers creativity.
Bootcamps are not regulated by any governing body. If you can run group fitness clasess, you can run a bootcamp.
We believe that is awesome because that means you can mold you bootcamp to be a creative reflection of yourself.
We create bootcamps that showcase our best talents and favourite training styles.
We are not the Starbucks of the fitness industry. We are the delicious neighbourhood cafe that serves an amazing breakfast menu all day long.
5. We don’t like to see shame or fear used to encourage people to diet or exercise.
We stand for what is right, not what will sell quickly.
To change a quote from The Dark Knight:
“Because you’re the hero your clients deserve, not the ripped abs, supplement pushing, instagram selfying trainer they think they need. You’re a silent guardian. A watchful protector. A Dark Knight.”
(Apologies to those who can’t help but rock a 6 pack year round)
Does that mean we can’t make money? Of course it doesn’t. Many successful bootcamp owners are part of the Bootcamp Ideas community. Owners who choose to lift their clients up and show them what they are capable of without having to eat insanely low amounts of food or exercising non stop all week.
We are here to trust, inspire and deliver. – Elena Serena Ogle
6. We are brothers and sisters in arms. We choose abundance over scarcity.
We all have a common goal which is outlined in rule 1.
We want to help people.
While our instinct is to protect ourselves by keeping our knowledge and wisdom to ourselves, we believe the more information we can share with each other the more successful we will all be.
The mindset of scarcity sees the world as a limited place. A place where a bootcamp opening down the road is a threat. This is the mindset that will lead you to bad mouthing other fitness groups and tearing down their flyers at the community notice board.
The mindset of abundance sees a world of endless opportunity. A bootcamp opening down the road is an opportunity to run joint fundraisers. To sub in for each other when the other goes on holidays and to see more of the community getting outside and getting fit.
Once you join our community you will receive an amazing amount of support and information. We hope you take the time to share some back with us.
Are you ready?
Those are the 6 rules that hold up the Bootcamp Ideas community. If it sounds like you, then join us.
Normally this would be the part where I would ask you to join the email list and become a regular reader of Bootcamp Ideas. Today, I have something different.
I am working on a new project for Bootcamp Ideas and I need some help. You can read more about it here but to put is simply think about this.
At the moment there are two types of people in the Bootcamp Ideas community:
- The casual reader who pops on here from time to time when they need a quick workout.
- The community member who reads the emails, contributes on Facebook and occasionally submits a workout for the blog.
I want to open a space for a third type of person. A tribe member. This is the type of trainer who wants to have their bootcamp give them a full time income, who is willing to work and learn from other more experienced trainers. A trainer who shares the 6 qualities above and is looking for some accountability and support to make awesome things happen.
If that sounds like you, or something you might be interested in.
Kyle Wood created Bootcamp Ideas in 2010 when he was hunting around on the internet for workout ideas. He ran a successful bootcamp in Victoria, Australia and spends his spare time managing this site, adventuring (or lazying) with his wife and find new ways to make bootcamps even better.